Press "Enter" to skip to content

Posts published in “Uncategorized”

Is the attention economy being captured by virtual eyeballs?

A short-selling row highlights the dodgy metrics of online commerceIT WAS A spectacular bit of timing. On November 16th Baidu, a Chinese online-search giant, said it would buy YY Live, a China-focused video-streaming service with 40m monthly users, for $3.6bn. Two days later Muddy Waters, an American short-seller, published a report claiming YY Live was…

What happens when firms have to stump up for good causes

An Indian experiment in corporate social responsibilityKITEX GARMENTS is one of the largest private companies in Kerala, a communist-led state in southern India. Its embrace of corporate social responsibility (CSR) is enthusiastic. In the fiscal year ending in March 2020 it allocated 5.3% of its average profit over the past three years to public roads,…